MAD//Fest London 2024 is the UK’s premier marketing festival, featuring superstar speakers, brand innovation pitches, masterclasses, networking opportunities, and unforgettable evening entertainment.
Known for its dynamic atmosphere, MAD//Fest is the perfect place to connect with industry professionals, discover the latest trends, and gain valuable insights. This festival offers an unparalleled platform for networking and learning.
In this guide, we’ll cover everything you need to know to make the most of your experience at MAD//Fest London 2024. Let’s dive in!
What is MAD//Fest London 2024?
MAD//Fest London 2024 is the UK’s biggest marketing festival, and a distinctive marketing event, promising an unforgettable experience. Set to take place from July 2-4, 2024, this three-day event will be held at a huge festival site, packed with superstar speakers, brand innovation pitches, masterclasses, networking opportunities, experiential activations, and evening entertainment.
Following a sold-out event in 2023, MAD//Fest is expanding even further in 2024, expecting to bring together over 15,000 top brands and agencies. Attendees will be inspired, connected, and informed about the latest shifts in marketing and advertising.
Known for its dynamic and bold atmosphere, MAD//Fest London is the ultimate platform for networking and learning. With tech pioneers and industry leaders sharing their insights, this event promises to provide valuable connections and cutting-edge knowledge.
When and Where is MAD//Fest London 2024 Taking Place?
MAD//Fest London 2024 is scheduled for July 2 to 4, 2024, at the Old Truman Brewery in London, United Kingdom. This iconic venue, known for its vibrant atmosphere and rich history, provides a unique and engaging setting for the festival.
Located in the heart of London, the Old Truman Brewery is easily accessible and surrounded by a variety of hotels, restaurants, and public transportation options. Attendees will have ample opportunities to explore the city’s dynamic cultural and entertainment offerings while participating in the event’s activities.
Who’s Coming to MAD//Fest London 2024?
MAD//Fest London 2024 is set to attract a dynamic mix of top-tier professionals from the marketing and advertising industry. Here’s a glimpse of who you can expect at the event:
- Brand Marketers: 80% of tickets are reserved for leading brand marketers from top companies, providing a wealth of experience and insights.
- Agency Leaders: Senior figures from prominent marketing and advertising agencies will be in attendance, sharing their strategies and success stories.
- Media Leaders: Influential media professionals who shape the landscape of advertising and marketing will also be present.
- Martech/Adtech Innovators: 20% of tickets are available for innovators in marketing and advertising technology, showcasing the latest platforms and solutions.
- Platforms and Solution Providers: Companies offering cutting-edge tools and services to enhance marketing and advertising efforts.
With such a diverse group of attendees, MAD//Fest London 2024 promises to be an exciting and enriching event, offering ample opportunities for networking, learning, and collaboration.
Who Will be Speaking at MAD//Fest London 2024?
MAD//Fest London 2024 will feature an impressive lineup of speakers, bringing together influential figures from various fields. Attendees can look forward to hearing from experts who will share their insights and experiences. Here are some of the key speakers:
- Eddie Izzard: Actor, comedian, and activist
- Hannah Fry: Academic, mathematician, best-selling author, and broadcaster
- Laetitia Raoust: CDMO at L’Oreal
- Guilherme Ferreira: Global Brand Vice President at Cadbury
- Jodie Soussan: MD (Europe) at Allbirds
- Susan O’Brien: CMO / Global VP Brand at Just Eat
- Anna MacDonald: Marketing Director (VP) at Guinness
- Ellie Norman: Chief Customer Officer at Manchester United
- Tom Rainsford: Marketing Director at Beavertown Brewery
- Shamil Thakrar: Co-Founder of Dishoom
These speakers will provide valuable insights and inspiration, making MAD//Fest London 2024 a must-attend event for professionals in the marketing and advertising industry.
What Kind of Sponsors and Exhibitions Will There Be at MAD//Fest London 2024?
MAD//Fest London 2024 will feature a diverse lineup of sponsors and exhibitors from the marketing and advertising world. Attendees can expect to explore the latest innovations, products, and services from top companies. Here’s a glimpse of some of the key sponsors and partners:
Featured Sponsors and Partners:
- Klaviyo
- Playground XYZ
- Kantar Marketplace
- Dept
- NudgeStock
- LiveRamp
- Co
- Newsworks
- Rokt
- Snapchat
- Imagino
- RTB House
- Smartframe
- Extreme Reach
- Similar Web
- RTL
- Dragonfly AI
- Taboola
- WeTransfer Advertising
- Lumen
- Sharethrough
- Mint
- Outbrain
- Cint
- Alliance of Independent Agencies
These sponsors and exhibitors will bring a range of cutting-edge marketing and advertising solutions, providing attendees with excellent opportunities to discover new trends, explore advanced technologies, and network with industry leaders.
Exhibitions at MAD//Fest London 2024 will offer more than just displays. Interactive spaces will be available for attendees to engage in panel discussions, workshops, and networking sessions. These activities are designed to help participants stay updated on the latest industry trends, connect with brands, and form valuable business relationships.
For companies and professionals in the marketing sector, MAD//Fest London 2024 offers a unique platform to connect with target audiences, enhance brand visibility, and gain crucial industry insights.
What Kind of Sessions Are There at MAD//Fest London 2024?
MAD//Fest London 2024 features eight dynamic stages where attendees can explore the most pressing issues in the industry, gain insights from CMOs of top global brands, and discover the latest innovations and disruptors. Here’s a glimpse of what you can expect:
Main Stage:
Keynotes and panels featuring industry leaders discussing the latest trends and future directions in marketing and advertising.
Innovation Stage:
Focuses on breakthrough technologies and innovative strategies that are reshaping the industry.
CMO Insights:
Hear from Chief Marketing Officers at top global brands as they share their experiences, strategies, and insights.
Disruptor Showcase:
Spotlights emerging companies and technologies that are disrupting the traditional marketing and advertising landscape.
Brand Strategy:
Sessions dedicated to effective brand building and management, featuring case studies and expert advice.
Data & Analytics:
Explores the latest tools and techniques in data analysis to drive marketing success.
Content & Creativity:
Focuses on the art of creating compelling content and innovative campaigns that capture audience attention.
Networking Sessions:
Opportunities to connect with peers, share ideas, and build valuable professional relationships.
MAD//Fest London 2024 offers a comprehensive range of sessions designed to inform, inspire, and connect attendees. Whether you’re looking to stay updated on industry trends, learn new skills, or network with other professionals, these sessions provide valuable opportunities to enhance your knowledge and career in the marketing and advertising world.
What To Expect From MAD//Fest London 2024 – Is the Event Worth It?
MAD//Fest London 2024 promises to be an electrifying event for anyone in the marketing and advertising industry. Here’s what you can look forward to:
Great Networking:
From the outset, MAD//Fest has been a gathering spot for top-tier professionals. It’s a place to exchange ideas, engage in discussions, and make new connections. The event features numerous networking sessions, ensuring you leave with valuable new contacts.
Learn from the Best:
MAD//Fest offers a unique platform to gain insights from superstar speakers and industry leaders. Attend sessions where top CMOs share their experiences, challenges, and success stories. These masterclasses and talks provide valuable lessons to help you achieve your professional goals.
Discover Innovations:
Explore brand innovation pitches and discover the latest trends and technologies disrupting the marketing and advertising landscape. Experience hands-on demos and engage with cutting-edge solutions.
Engaging Sessions:
MAD//Fest actively fosters spaces for interactive learning and networking. With a diverse range of sessions, including experiential activations, you’ll gain practical takeaways to apply in your daily work.
Food, Drinks, and Entertainment:
Enjoy the lively atmosphere with food, drinks, and evening entertainment. MAD//Fest is known for its fun after-hours events, including parties, DJs, and unforgettable experiences.
Exhibitions and Sponsors:
Meet and engage with leading companies and innovators. Explore their offerings and discover new tools and services that can elevate your marketing strategies.
So, is it worth attending MAD//Fest London 2024? Absolutely. It’s more than just an event – it’s an opportunity to be inspired, learn from the best, and connect with like-minded professionals. MAD//Fest 2024 is set to be a dynamic and enriching experience that can significantly impact your career in the marketing and advertising industry. For a glimpse of what’s in store, watch their 2023 event highlights on their YouTube page.
Why Should You Attend MAD//Fest London 2024?
MAD//Fest London 2024 is an essential event for anyone in the marketing and advertising industry. Here’s why you should consider attending:
Unparalleled Learning:
With a variety of sessions, masterclasses, and workshops, you’ll gain insights from top industry leaders and experts. These sessions cover a wide range of topics, providing you with the knowledge and skills to advance your career.
Networking Galore:
Join over 15,000 attendees, with 80% being buyers. The event offers numerous networking opportunities through structured sessions and informal gatherings, making it the perfect place to build valuable business relationships.
Generate Leads:
Engage with a large number of potential clients and partners. MAD//Fest is designed to help you connect with key players in the industry, ensuring you leave with meaningful contacts and data.
Stay Updated:
Keep up with the latest trends and best practices in marketing and advertising. Attending MAD//Fest helps you stay ahead in a constantly evolving market, ensuring you bring fresh ideas back to your team.
Discover Innovations:
Explore new products and services from leading companies. Engage with exhibitors showcasing the latest advancements in marketing technology and creative solutions.
Engaging Atmosphere:
Enjoy an exciting environment filled with experiential activations, food, drinks, and evening entertainment. MAD//Fest is not just about learning and networking, but also about having a memorable experience.
MAD//Fest London 2024 promises to be a dynamic and enriching event, offering valuable learning, networking, and exposure to the latest industry innovations. Don’t miss the opportunity to boost your professional growth and connect with the marketing and advertising community.
Leverage Attendee Insights: Discover Who’s Attending MAD//Fest London 2024 And Prepare For It
Attending MAD//Fest London 2024 provides excellent opportunities for networking and professional growth in the marketing and advertising industry. Here’s how you can make the most of your experience:
Optimized Networking with Vendelux:
Utilize Vendelux’s event intelligence tools to sync your CRM contacts with potential attendees. This helps you identify key leads and refine your networking strategy before the event, ensuring more meaningful interactions.
Enhanced Event Insights:
Vendulux’s attendee insights offer a detailed view of the event landscape, enabling you to plan your schedule efficiently. This helps you join the most relevant discussions and maximize your time at the show.
Who You’ll Meet at MAD//Fest London 2024:
Attendee Industry:
- 22% Software
- 14% Marketing and Ads
- 12% Management Consulting
Attendee Job Function:
- 49% Professional
- 31% Sales and Marketing
- 9% Founders and Management
Attendee Seniority:
- 57% Professional
- 33% VP and Director
- 10% C-Suite
Maximizing Your Experience at MAD//Fest London 2024:
Tech Innovations:
Engage with software industry attendees to stay updated on the latest technological advancements in marketing and advertising.
Marketing and Advertising Insights:
Connect with professionals in the marketing and advertising sectors to discuss new strategies and market trends.
Management Consulting:
Learn from management consulting experts about best practices and strategic insights to enhance your business operations.
Sales and Marketing Strategies:
Gather valuable advice from sales and marketing professionals to improve your outreach and engagement efforts.
Executive Encounters:
Seek out discussions with high-level executives to gain insights from those leading the industry.
Leveraging these insights ensures you’re stepping into MAD//Fest London 2024 prepared to enrich every interaction. It’s more than just networking; it’s about forging meaningful connections that could open doors to exciting opportunities. Focus on quality conversations for a smarter, more effective networking experience.
Things to Consider Before Registering for MAD//Fest London 2024
Thinking about attending MAD//Fest London 2024? Here’s what you need to know to ensure you get the most out of the event. It’s not just about attending; it’s about maximizing your experience.
Ticket Information:
- Single Ticket – STANDARD (Final Release): £995.00 + VAT
- Availability: Until Jul 04, 2024
Who Else Will Be There:
Use Vendelux’s event intelligence tools to identify attendees and refine your networking strategy. This helps you plan your meetings and interactions, making each conversation impactful.
Budgeting for the Trip:
Consider the overall cost, including the ticket price, accommodation, travel, and other expenses. Choose the ticket type that best fits your needs and budget. If attending with a team, explore group discounts for added perks.
Networking Opportunities:
MAD//Fest offers excellent networking opportunities. Utilize Vendelux’s tools to connect with potential leads and partners. Knowing who will be there can help you plan your interactions and make the most of your networking efforts.
Maximize Learning:
With various sessions, masterclasses, and workshops, there’s a lot to gain. Be ready to engage in sessions that provide new insights and skills. Plan your schedule to attend the most relevant talks and discussions.
By considering these factors, you can ensure that MAD//Fest London 2024 is not just an event you attend, but a valuable experience that advances your professional goals. Prepare to engage, learn, and network effectively to maximize the opportunities available.
Plan Your Visit to MAD//Fest London 2024 and What To Do During After Hours
Planning to attend MAD//Fest London 2024? It’s important to make the most of your time both before and after the event. Here’s a guide to help you prepare and enjoy your experience to the fullest.
Before the Event:
- Pack Efficiently: Make sure you bring all necessary items, including professional materials and personal essentials. Being well-prepared ensures you can jump into the event seamlessly.
- Bring Business Cards: Don’t forget to pack plenty of business cards. They are essential for networking and building new connections. Make sure they are professionally designed and printed ahead of time.
- Identify Key Attendees: Use Vendelux to review the list of attendees. This can help you focus your networking efforts and plan meetings with key contacts.
After the Event:
- Follow Up: Networking doesn’t end when the event does. Follow up with the connections you’ve made through emails, calls, or meetings to strengthen those relationships.
- Attend Side Events: Networking opportunities extend beyond the main venue. Explore additional events in London to meet people in a more relaxed environment. Choose events that align with your goals and where you can meet valuable contacts.
During After Hours:
Evening Activities: Take advantage of the vibrant nightlife with food, drinks, and entertainment. MAD//Fest is known for its lively after-hours events, including parties and DJ performances, offering great opportunities to continue networking in a casual setting.
Maximizing Your Experience at MAD//Fest London 2024:
- Plan Ahead: Identify which sessions and events are most important to you before attending. A well-structured plan will help you make the most of your time.
- Be Ready to Learn: MAD//Fest offers a wealth of knowledge from industry leaders. Attend as many sessions as possible, ask questions, and absorb the insights shared.
- Enjoy London: Don’t forget to enjoy the city. MAD//Fest is hosted in a dynamic city, so make the most of both the professional opportunities and the chance to explore London.
By considering these tips, you can ensure that your time at MAD//Fest London 2024 is productive and enjoyable, filled with learning, networking, and fun in London.
Tips When Traveling to MAD//Fest London 2024 + Hotels
Heading to MAD//Fest London 2024? Here’s a quick guide to help you prepare:
Finding the Perfect Place to Stay:
The official housing block for MAD//Fest London 2024 is now available. Booking your accommodation through the event’s official partner ensures convenient and reliable lodging. Consider these hotel options:
- The Hoxton, Shoreditch
- Ace Hotel London Shoreditch
- Nobu Hotel London Shoreditch
- Courthouse Hotel Shoreditch
- M by Montcalm Shoreditch London Tech City
Booking Your Flight:
Flights to London can vary in price, so it’s wise to book early to get the best rates. Compare different airlines and check for group discounts if you’re traveling with colleagues. Be sure to review baggage policies to avoid any surprises at the airport.
Getting Around:
London offers a variety of transportation options to help you navigate the city with ease:
- London Heathrow Airport (LHR): Well-connected and convenient.
- Public Transport: Use the London Underground, buses, and overground trains for efficient travel.
- Taxis and Ride-Sharing: Readily available for direct transport.
- Bike Sharing: Perfect for short trips around the city.
Preparing for MAD//Fest After Hours:
MAD//Fest London 2024 isn’t just about the daytime sessions; the after-hours events are equally exciting and provide great networking opportunities. Plan ahead for which events you want to attend and enjoy the vibrant nightlife of London.
Pack Smart:
Make sure to pack all essentials for both the conference and after-hours events. This includes your laptop, chargers, business cards, and any promotional materials. Don’t forget comfortable shoes for walking around the event and appropriate attire for evening activities.
By planning your travel and accommodation in advance, you’ll be well-prepared to make the most of MAD//Fest London 2024. Enjoy the event, network effectively, and have a fantastic time exploring London!
Summary: Careful Planning Can Make a Big Difference When You Go to MAD//Fest London 2024
MAD//Fest London 2024 is a key event for marketing professionals, offering a packed agenda and excellent networking opportunities that can significantly boost your career.
Strategic preparation is essential to get the most out of the event. Utilizing tools like Vendelux’s event intelligence can help you pinpoint key sessions and attendees, allowing you to effectively plan your schedule and enhance your networking strategy.
By leveraging effective event marketing and Vendelux’s insights into attendee demographics, you can broaden your network, increase visibility with potential clients, and ensure a productive experience at MAD//Fest London 2024.
Now is the time to organize your visit with a well-thought-out strategy. Proper preparation will help you maximize your time at the event, ensuring a successful and memorable experience. Make the most of the opportunities to connect, learn, and drive growth for your business.
